About Us


بِسْمِ اللهِ الرَّحْمٰنِ الرَّحِيْمِ

In the name of God, the Most Gracious, the Most Merciful

The Messenger of Allah ﷺ (Allah bless him and give him peace) said,

    "Allah is Beautiful and loves beauty".[Muslim]

Our brand, Roaah, was created to provide modest apparel that is beautiful and pleasing to Allah. The goal for this site is to provide fashionable apparel for the everyday woman seeking modesty with style. Through our wide variety of designs, we hope that every woman of all ages, faiths and fashion styles can find new pieces to add to her unique collection.

The Messenger of Allah ﷺ (peace and blessings be upon him) said

     “Modesty doesn’t bring anything but good”.   (Bukhari and Muslim)

Roaah plans to lead by this hadith by spreading positivity through our apparel, and promoting modesty in doing so. We want every woman to be able to express herself through the clothing she wears, and would love for her to find something special on our site that helps her do that.

As we are newly established and are working on expanding our store, we would love if you could leave any comments or suggestions of what we could improve on or include; that would be greatly appreciated. We love to hear from our customers in order to better satisfy you with your shopping experience. Click hereto leave a comment.

To keep up with our new releases and offers, follow us on our social media accounts @roaahapparel. Also tag us or send us pictures of your purchases to be featured on our website and social accounts.

Thank you,

جزاك اللهُ خيرًا

(May Allah reward you [with] goodness.)